Presentation

For level 5 I had three aim which so far, I am positive in achieving and have already started to do so.

My first aim was to continue to grown in confidence, I highlighted this in level 4 as being an essential skill for a graphic designer, need to confidently explain work and speak to others

My aims for level 5 were to Continue to grow in confidence with my work and in myself, to respond to briefs in a way that reflects my interests and style as well as continuing to collaborate with other creatives. These are all aims that have continued through with me since level 4

This is something that I have done through attending networking events such as Glug. Not only was this influential in terms of hearing from a range of different creatives but I also spoke individually with freelance designer Chris Kenworthy who opened up my opinions of this form of working. As well as attending networking events throughout the year, I have also spoken to a number of creatives.

One of the more recent conversations that I have had with a creative was Yvette from Hi Vis press. I met yvette at the Tetley book fair where she was selling and introducing the story behind their zine. It was truly inspiring to hear from a recent graduate and to see how far they had come since recently graduating last year. Talking with yvette also inspired me to consider another line of work and that being having my own studio.

Another pair of creatives that I have been in contact with are Buttercrumble. Through interviewing chloe and abigail they have

- encouraged me to continue networking and also guided me towards crating a proposal for a feature in the independent leeds. This is something that Abigail is happy to continue helping me with and the interview content that I have may be the focus of this feature.

- taught me how important it is to have background knowledge of the creatives before contact, this makes it more personal and i feel i achieved more from already knowing a little about them

- keep in contact and build relationship

Speaking to each of the creatives has continued to develop my confidence with my own practice as well as to look into different directions to take after university and not feel pressured to work in a studio

The second aim that I had for level 5 was to respond to briefs in a way that reflects my interests and style.

- This aim has been due to wanting people to look at my work and know I did it  - this is something that I have picked up on through following creatives on instagram and behance. Without seeing who has made the post I already recognize who it is due to key values in their work

 This is something that I have explored more through competition briefs

Penguin - as this was a smaller brief to work on, I ensured that I had a set time frame to work with.

-allowed for sufficient time for research, development and production of the outcome

-Book jacket design is an area of design that I have previously worked with and greatly enjoyed

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-This is due to a number of mediums being appropriate to the outcome and therefore allows different methods to be explored

-area of design i want to do more in

Greenall’s Gin is another competition brief that I have completed.

- - Openess of brief allowed for a range of approaches to be explored

- The most appropriate style was chosen through feedback from other creatives and the target audience – feedback from TA important

- Learnt how to read an open brief and take guidance from it, as well as extend what is being asked

extended brief so that i could show how concept worked on a range of different mediums

- allowed me to collaborate with photography students who helped with the photographing of the creative and ensured my submission looked professional. I have a new collaboration project in the pipe line for PPP which is helping develop my collaboration and time management skills

As I have been completing more work that reflects me as a creative I have been more open to share these online

- I used instagram to share my more illustrative style, continious documentation of my work. this has led to me recieving an ongoing project of completing wedding invites

- Behance is kept for completed projects

Summarize level 5 achievements, what I have learnt

- communication is key when working in collaboration and with a client

- being positive and confident about my work is essential, this makes others more positive about it too

- When something doesn't’t work, keep trying till I get it right!

In the summer I am traveling a little part of Europe for 19 days. When exploring each city I hope to gather a body of photographs which I aim to use as the content for a travelling zine. This will be a summer project that I am going to complete to explore editorial design further, as well as to practice book binding more

- Maintain and expand relationships with creatives/proffessionals

-Develop key values that are used consistently throughout my work

Continue working on small business

Practicing mono and screen print and book binding

Inspired by steph from donut press

Struggling with business side but this is something I hope to overcome by attending the career track tuesdays and start up Wednesday sessions

As part of my creative practice I have also started a small business with two other creatives. This is a project we are continuously working on and learning with which I was inspired to do by Steph from donut press. It is currently allowing me to practice my traditional print skills as well as book binding! More to come!!

Independent leeds – this is something that buttercrumble are helping me out with as they are creative directors here!

Hopefully an opportunity will arise where I can explore my editorial interest with independent leeds as they celebrate and are proud of local independents which follows similar values as myself

An individual who I am aiming to contact is dinara, an illustrator in Ohio

-I first discovered on instagram.

-Follow her blog

-Bought her most recent

-Her style is very similar to mine and is an individual who greatly inspires me

- I would love to engage more with the processes that she uses to complete the illustrations